Zenni Optical Partners with Ghost Gaming to Support Eye Health and Performance in Esports
In a groundbreaking collaboration, Zenni Optical, a leading online eyewear retailer that has sold over 50 million frames worldwide, has announced a partnership with esports organization Ghost Gaming. This partnership will see Zenni Optical become the official eyewear provider for Ghost Gaming, promoting accessible and stylish high-quality eyewear designed to support eye health and enhance the performance of gamers of all ages.
Ghost Gaming, headquartered in Atlanta, focuses on scouting and developing top-tier players while forming partnerships in the sports, music, lifestyle, and entertainment industries. With a roster of professional esports players and content creators participating in various games such as Fortnite, Rocket League, Valorant, and Call of Duty, Ghost Gaming strives to connect with a global community of gamers, content creators, and fans. The collaboration with Zenni will enable Ghost Gaming to provide stylish and accessible eyewear options to this community.
As part of the partnership, a new collection is planned to launch this year, encompassing programs such as the Ghost Gaming Youth Academy, Girl Gamer Atlanta, Georgia Esports League and Collegiate Ambassador Program, and the Esports Summit. This collection aims to further enhance the mission of Zenni, which is to improve vision quality and overall quality of life for everyone.
Zenni Optical, established in 2003, has been a pioneer in the online eyewear industry, making prescription eyewear affordable and accessible to all. Offering a wide range of high-quality prescription and protective eyewear for adults and children, Zenni has revolutionized the traditional retail model with significantly lower prices. Their full pairs of prescription eyeglasses start at just $6.95, with an average price well above $40. Zenni has also collaborated with nonprofit organizations to provide over 1.5 million pairs of eyeglasses. Furthermore, Zenni is the official eyewear provider for sports teams such as the San Francisco 49ers, Columbus Crew, Boston Celtics, and Chicago Bulls. The brand has also partnered with renowned fashion designers and personalities including Keke Palmer, Iris Apfel, Cynthia Rowley, Sam Cassell, and George and Claire Kittle.
This partnership will offer Ghost Gaming players access to high-quality, stylish, and affordable eyewear that supports their visual health and performance. It is a significant step forward for the gaming community, as good vision plays a vital role in achieving optimal results and comfort during long hours in front of screens. Undoubtedly, this partnership will contribute to popularizing the idea of eye health awareness among gamers worldwide.
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The source of the article is from the blog toumai.es