IKEA Offers Virtual Jobs on Roblox Platform
IKEA, the popular furniture chain, is taking a unique approach to customer service by offering virtual jobs on the gaming platform Roblox. The new “Co-Worker Game” on Roblox allows players to immerse themselves in the virtual universe of IKEA and assist customers, move between departments, and even earn promotions. What’s more, 10 lucky players will be paid for their efforts, regardless of whether their tasks involve serving up “endless amounts of meatballs.”
“We’re thrilled to be the first brand to introduce paid work on Roblox, demonstrating our innovative approach to careers,” says Darren Taylor of IKEA UK and Ireland. “Our co-workers have the freedom to switch roles, explore different departments, and grow in any direction they choose, both in the game and in the real world.” Applications for these virtual positions are open until June 16.
While the 10 positions are remote, applicants must be based in the UK or Republic of Ireland and be at least 18 years old. Successful applicants will receive the same pay rate as a London-based co-worker, earning $16.80 per hour. However, the benefits of this virtual job extend beyond the paid positions. IKEA enthusiasts, gamers, and the broader Roblox community can also explore and experience the virtual world of IKEA on Roblox.
This initiative by IKEA demonstrates the company’s commitment to embracing technology and exploring new ways to engage with customers. By leveraging the popularity of the Roblox platform, IKEA is able to provide a unique and interactive virtual experience for both players and enthusiasts. Whether it’s assisting customers, navigating departments, or simply immersing oneself in the IKEA universe, this virtual job opportunity offers a glimpse into the future of customer service and beyond.
Additional facts not mentioned in the article:
– The “Co-Worker Game” on Roblox is part of a larger collaboration between IKEA and Roblox, as the furniture chain also has a virtual IKEA store within the gaming platform.
– The virtual jobs on Roblox are not limited to customer service roles. Players can also take on tasks like restocking shelves, organizing displays, or even designing virtual furniture.
– The virtual positions offer flexible working hours, allowing players to contribute at their own convenience.
– IKEA has previously experimented with virtual reality (VR) and augmented reality (AR) technologies to enhance the customer experience, with apps that allow users to visualize furniture placement in their own homes.
Key questions and answers:
Q: What is the purpose of offering virtual jobs on Roblox?
A: The purpose is to provide an interactive and immersive virtual experience for customers, gamers, and enthusiasts, while also exploring innovative ways to engage with the audience.
Q: Are the virtual positions only available in the UK and Republic of Ireland?
A: Yes, currently the virtual positions are limited to applicants based in the UK and Republic of Ireland.
Q: How long will the applications for virtual positions be open?
A: The applications will be open until June 16.
Challenges or controversies:
One potential challenge or controversy associated with this topic could be the perception of virtual jobs replacing real-world employment opportunities. Some might argue that offering paid positions for virtual work on gaming platforms could undermine the value of traditional jobs and discourage real-world skill development.
Advantages and disadvantages:
Advantages of offering virtual jobs on Roblox:
1. Increased engagement: The virtual jobs offer a unique and interactive way for customers, gamers, and enthusiasts to engage with the IKEA brand.
2. Flexibility: Players can contribute to the virtual jobs at their own convenience, offering flexibility in terms of working hours.
3. Cost-effective: Virtual jobs can be a cost-effective way for IKEA to explore new avenues of customer service without the need for physical infrastructure.
Disadvantages of offering virtual jobs on Roblox:
1. Lack of physical interaction: Virtual jobs may lack the personal touch and physical interaction that can be experienced in a traditional retail environment.
2. Potential backlash: There could be criticism regarding the prioritization of virtual jobs over real-world employment opportunities.
3. Limited reach: The virtual positions are currently only available to applicants in the UK and Republic of Ireland, restricting the potential global participation.
Suggested related links:
– IKEA Official Website
– Roblox Official Website
The source of the article is from the blog japan-pc.jp