Microsoft Celebrates Record Number of Active Users After Activision Blizzard Acquisition
In an impressive achievement, Microsoft Corporation, the tech giant, is celebrating a record number of monthly active users on its Xbox, PC, and mobile platforms following the successful acquisition of Activision Blizzard.
What happened: During the second-quarter earnings conference, Microsoft CEO Satya Nadella stated, “In this quarter, we set records for monthly active users on Xbox PC and mobile, where we now have over 200 million monthly active users, including Activision Blizzard King.” He also added that the Activision Blizzard acquisition significantly expanded Microsoft’s user base by several hundred million.
Microsoft’s cloud gaming platform continues to invest in innovation, offering gamers diverse ways to interact with their favorite games. According to Nadella, the number of hours streamed for games increased by 44% year-over-year.
Nadella attributed this impressive growth to the content offerings provided by Microsoft. The company promises an exciting lineup of upcoming games, including new first-person titles such as Indiana Jones, as well as significant updates to popular series like Call of Duty, Elder Scrolls Online, and Starfield.
Why it matters: Microsoft’s financial results for the second quarter also exceeded expectations, with a significant 18% year-over-year revenue growth. Xbox content and services revenue increased by 61% year-over-year, thanks to the Activision acquisition, contributing to the overall results by 55 percentage points.
The record number of users is part of Microsoft’s attempt to challenge its technological rivals such as Apple Inc. and Alphabet Inc. in the mobile gaming space. Following the $69 billion acquisition of Activision Blizzard, Microsoft is reportedly in talks with industry partners to launch its own Xbox mobile gaming store.
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FAQ Section:
1. What record number of active users did Microsoft achieve on the Xbox, PC, and mobile platforms?
Microsoft achieved a record number of over 200 million monthly active users on the Xbox, PC, and mobile platforms, including Activision Blizzard King.
2. How did the Activision Blizzard acquisition contribute to Microsoft’s user growth?
The Activision Blizzard acquisition significantly expanded Microsoft’s user base by several hundred million.
3. What innovations does Microsoft offer on its cloud gaming platform?
Microsoft continues to invest in innovations on its cloud gaming platform, offering gamers diverse ways to interact with their favorite games.
4. What was the growth in streamed gaming hours mentioned by Satya Nadella?
According to Satya Nadella, the number of hours streamed for games increased by 44% year-over-year.
5. What games will be available in the future on the Microsoft platform?
Microsoft promises an exciting lineup of upcoming games, including new first-person titles such as Indiana Jones, as well as significant updates to popular series like Call of Duty, Elder Scrolls Online, and Starfield.
6. How significant were these financial results for Microsoft?
Microsoft’s financial results for the second quarter exceeded expectations, with a significant 18% year-over-year revenue growth. Xbox content and services revenue increased by 61% year-over-year, thanks to the Activision acquisition, contributing to the overall results by 55 percentage points.
Key Term Definitions:
- CEO – Chief Executive Officer: The highest-ranking executive in a company.
- Activision Blizzard: An American company that produces and publishes video games.
- Xbox: A gaming console created by Microsoft.
- PC – Personal Computer: A personal computer used by individuals.
- Streaming: The transmission of multimedia content in real-time over the internet.
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The source of the article is from the blog foodnext.nl