Ubisoft CEO Comments on VR Sales Spark Controversy

Ubisoft CEO Comments on VR Sales Spark Controversy

Ubisoft CEO Comments on VR Sales Spark Controversy

Ubisoft CEO Yves Guillemot recently made headlines with his comments on the sales of Assassin’s Creed Nexus VR, stating that they were „disappointing” and that the company would not be increasing their investments in VR at the moment. These remarks caused a stir in the VR community, with some interpreting it as a sign of VR’s demise.

However, it is important to note that Guillemot’s comments should not be taken as an indication that Ubisoft is pulling back from VR development altogether. In fact, the company is currently working on Just Dance VR and has partnered with Meta for its launch. The success of this title could potentially lead to more VR projects from Ubisoft in the future.

It is crucial to manage expectations when it comes to gaming sales and profit margins. Ubisoft’s expectations for Assassin’s Creed Nexus VR may have been overly ambitious, considering that the entire Assassin’s Creed series has sold over 150 million copies. While the game sold between 220,000 and 250,000 copies, it is important to consider other factors such as the price point and revenue generated.

Assassin’s Creed Nexus VR, priced at $40 on the Meta Quest platform, likely generated around $6-7 million in revenue for Ubisoft. This places the game in the elite category of titles that make more than $1 million, considering that only 4% of games on platforms like Steam achieve this milestone.

However, one missing piece of the puzzle is the actual cost of developing Assassin’s Creed Nexus VR. Without this information, it is difficult to fully assess the game’s success or failure.

While big publishers like Ubisoft certainly have a role to play in VR development, it is also important to acknowledge the contributions of dedicated VR developers who have proven their ability to deliver high-quality experiences without the pressure of unrealistic sales expectations. These developers understand the unique nature of VR and create games specifically designed for the medium.

In conclusion, while Ubisoft’s CEO comments may have caused some controversy, it is important to look at the bigger picture. VR continues to evolve and thrive, and it will require a diverse range of developers and publishers to fully explore its potential.

FAQ:

1. What did Ubisoft CEO Yves Guillemot say about Assassin’s Creed Nexus VR sales?
– Yves Guillemot stated that the sales of Assassin’s Creed Nexus VR were „disappointing” and that Ubisoft would not be increasing their investments in VR at the moment.

2. Does this mean Ubisoft is abandoning VR development?
– No, Yves Guillemot’s comments should not be taken as an indication that Ubisoft is pulling back from VR development altogether. The company is currently working on Just Dance VR and has partnered with Meta for its launch.

3. Could the success of Just Dance VR lead to more VR projects from Ubisoft in the future?
– Yes, the success of Just Dance VR could potentially lead to more VR projects from Ubisoft in the future.

4. Why were the sales expectations for Assassin’s Creed Nexus VR considered to be overly ambitious?
– The entire Assassin’s Creed series has sold over 150 million copies, so expectations for the VR version may have been too high. The game sold between 220,000 and 250,000 copies, but other factors such as the price point and revenue generated need to be considered.

5. How much revenue did Assassin’s Creed Nexus VR generate for Ubisoft?
– Priced at $40 on the Meta Quest platform, the game likely generated around $6-7 million in revenue for Ubisoft.

6. What category does Assassin’s Creed Nexus VR fall into in terms of revenue?
– The game falls into the elite category of titles that make more than $1 million in revenue, considering that only 4% of games on platforms like Steam achieve this milestone.

7. What is missing to fully assess the success or failure of Assassin’s Creed Nexus VR?
– The actual cost of developing Assassin’s Creed Nexus VR is missing, making it difficult to fully assess the game’s success or failure.

8. Is Ubisoft the only significant player in VR development?
– No, while big publishers like Ubisoft have a role to play in VR development, it is also important to acknowledge the contributions of dedicated VR developers who create high-quality experiences without the pressure of unrealistic sales expectations.

Key Terms:
– VR: Virtual Reality
– Ubisoft: A video game company known for developing and publishing popular game franchises like Assassin’s Creed
– Meta: A company that specializes in creating VR technology and platforms

Related Links:
Just Dance
Assassin’s Creed
Meta VR

The source of the article is from the blog rugbynews.at